Toyota Premium Cars

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Potent powertrains, sophisticated designs, and spacious interiors are the hallmarks of every Toyota premium car. Every premium Toyota brings something unique, whether it's the style-bending design and performance of the Crown, the cutting-edge efficiency of the Mirai (available in California), or the potent power and off-road-ready performance of the Sequoia.

Explore Toyota Crown
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Toyota Crown

The Crown’s standout design, modern technology, and high-end performance make it a prime choice for anyone looking for a Toyota premium car. Premium interiors, a standard 12.3-in. Toyota Audio Multimedia system, and an available Hybrid MAX powertrain that generates up to 340 system net horsepower for a spirited and sophisticated driving experience.

Explore Toyota Crown
Explore Toyota Mirai
Limited shown in Hydro Blue. Prototype shown with options using visual effects.

Toyota Mirai

The Mirai (available in California) brings cutting-edge efficiency to the forefront with its hydrogen-fueled powertrain that generates 182 horsepower and 300 lb.-ft. of torque, and an aerodynamic design that’s fitting for a Toyota premium sedan. When fully fueled with hydrogen, the 2024 Mirai XLE has an impressive EPA-estimated driving range rating of 402 miles.

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Explore Toyota Sequoia
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Toyota Sequoia

With an impressive cabin size and modern interior that puts a premium on comfort and functionality, the Sequoia is a prime candidate for anyone looking for a Toyota premium SUV. The Sequoia’s standard i-FORCE MAX Twin-Turbo V6 Hybrid powertrain packs 437 horsepower, 583 lb.-ft. of torque and with the ability to tow up to 9520 lbs, the Sequoia is the perfect vehicle for rigorous exploration.

Explore Toyota Sequoia

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Discover Your Premium Toyota Car
Available Models
Model image
2025
Toyota Crown
$41,440
Base MSRP
42/41
Est. MPG
  • 2.5-liter 4-Cylinder Hybrid
  • Leather-trimmed heated and ventilated front seats
  • All-Wheel Drive (AWD)
Model image
2025
Toyota Crown Signia
$43,590
Base MSRP
39/37
Est. MPG
  • LED projector low- and high-beam headlights
  • Heated and ventilated front seats, and heated rear seats
  • 12.3-in. Toyota Audio Multimedia
Model image
2025
Highlander
$39,520
Base MSRP
22/29
Est. MPG
  • Third row with seating for up to eight
  • 8-in. Toyota Audio Multimedia with six speakers, and wireless Apple CarPlay® and Android Auto™ compatibility
  • Toyota Safety Sense™ 2.5+ (TSS 2.5+)
Model image
2025
Highlander Hybrid
$46,020
Base MSRP
35/35
Est. MPG
  • Third row with seating for up to eight
  • 8-in. Toyota Audio Multimedia with six speakers, and wireless Apple CarPlay® and Android Auto™ compatibility
  • Toyota Safety Sense™ 2.5+ (TSS 2.5+)
Model image
2025
Land Cruiser
$56,450
Base MSRP
22/25
Est. MPG
  • Rear and center locking differentials
  • Heated front seats and steering wheel
  • 2400W AC inverter
Model image
2025
RAV4
$28,850
Base MSRP
27/35
Est. MPG
  • Direct Shift 8-speed Electronically Controlled automatic Transmission
  • Available All-Wheel Drive (AWD)
  • Available Multi-Terrain Select (MTS) with MUD & SAND, ROCK & DIRT, SNOW and NORMAL modes
Model image
2025
RAV4 Hybrid
$31,900
Base MSRP
41/38
Est. MPG
  • All-Wheel Drive Integrated Management (AIM) with Multi-Information Display (MID) monitor
  • Electronically controlled Continuously Variable Transmission (ECVT) with sequential shift mode
  • 17-in. 5-spoke light gray metallic alloy wheels
Model image
2025
RAV4 Plug-in Hybrid
$43,865
Base MSRP
38/94
Est. MPG /MPGe
  • 18-in. 5-spoke painted and machined sport alloy wheels
  • LED projector low- and high-beam headlights with LED DRL accent lights and turn signals
  • Electronic On-Demand All-Wheel Drive (AWD)
Model image
2025
Sienna
$39,185
Base MSRP
36/36
Est. MPG
  • Dual power sliding doors
  • Remote keyless entry system with Push Button Start
  • Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA)
Model image
2025
Sequoia
$62,175
Base MSRP
21/24
Est. MPG
  • 18-in. silver-painted alloy wheels
  • Toyota Safety Sense™ 2.5 (TSS 2.5)
  • 8-in. Toyota Audio Multimedia touchscreen with 8-speaker audio system
Model image
2024
Grand Highlander
$43,320
Base MSRP
21/28
Est. MPG
  • Available bench seat option for seating up to eight
  • 18-in. silver-painted alloy wheels
  • 12.3-in. Toyota Audio Multimedia with wireless Apple CarPlay® & Android Auto™ compatibility, SiriusXM® 3-month trial subscription
Model image
2024
Grand Highlander Hybrid
$45,020
Base MSRP
37/34
Est. MPG
  • Available bench seat option for seating up to eight
  • 18-in. silver-painted alloy wheels
  • LED taillights
Model image
2024
Mirai
$50,190
Base MSRP
76/71
Est. MPGe
  • Toyota Safety Sense™ 3.0 (TSS 3.0)
  • Premium Audio with 14 JBL® speakers and 12.3-in. touchscreen display
  • 19-in. aluminum alloy wheels
Model image
2024
Prius Prime
$32,975
Base MSRP
52/127
Est. MPG/MPGe
  • Top-mount Multi-Information Display (MID) with indicators and 7-in. LCD display
  • Blind Spot Monitor (BSM) with Rear Cross-Traffic Alert (RCTA)
  • 8.0-in. Toyota Audio Multimedia display
Model image
2024
Venza
$35,070
Base MSRP
40/37
Est. MPG
  • Electronic On-Demand All-Wheel Drive (AWD)
  • Height-adjustable hands-free power liftgate with jam protection
  • Toyota Safety Sense™ 2.5+ (TSS 2.5+)

 

 

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